Tech
ScreenX is a panoramic film format which presents films with an expanded, dual-sided, 270-degree screens projected on the walls in a theater. First introduced in 2012, it is created by CJ 4DPLEX, a subsidiary of the CJ CGV group which also created the 4DX motion-theater technology, which, in fact, uses a similar logo and combines both formats, known as "4DX Screen". Co-developed by KAIST, it is considered a "sideways" version of IMAX and a presumed competitor to streaming platforms such as Netflix. In addition to films, the ScreenX theater also shows advertisements filmed or converted for the format. As of 2020, the theater technology is installed at 316 theaters in 34 countries.