Zenith Vehicles

About Zenith Vehicles

Company Description The ROI Agency, Zenith blends data, technology and brilliant specialists to scout out new opportunities, solve complex challenges and grow clients’ businesses. #TheROIagency Job Description Working on a leading retail client; Zenith are looking for a talented Content Marketing Manager to manage and lead a content marketing sub-team, capable of devising and implementing collaborative content marketing strategies that exceed client objectives and expectations. Content is one of three divisions that make up the Owned Media offering at Zenith, alongside UX and Owned Strategy. As a Content Marketing Manager you will be responsible for managing a team of specialists to deliver content marketing activity for your clients. Reporting to the Content Marketing Director, you’ll have overall responsibility for the content marketing activity on your accounts, including strategic direction, content creation, content distribution and digital PR, integration with traditional PR, social syndication and all other elements of Content Marketing. You’ll work alongside the UX and Owned Strategy teams, acting as strategic consultants to help clients’ grow their organic visibility. Devise and execute a client’s content marketing strategy with a focus on content creation and distribution through Digital PR, Influencer Marketing, Native Advertising and other paid media. Creation of content strategies that are data-driven and relevant to the clients’ goals, and delivered to them on a month-by-month basis. Conducting in-depth content audits & analysis to determine recommendations which will improve content and overall site performance. Undertaking analysis using a combination of resources including, but not limited to, search, social, content and audience auditing tools, which you’ll use to inform content strategy. Line-management of all individuals within content sub-team including making sure timesheets are complete, signing off holiday and illness, and conducting appraisals. Training, progression and personal development of all team members. Qualifications Minimum of two years’ proven experience of working within a fast-paced agency environment and the stresses that can come from working for enterprise-level clients. Minimum of one years’ proven experience line-managing a team of digital specialists, ideally within an agency, SEO or content-focused environment. Minimum of two years’ proven experience working with content and content strategies Confident, comfortable and professional when communicating with clients and third-parties. Understanding of how to measure impact of content through analytics platforms and other external metrics. Thorough understanding of key SEO tools required to complete content marketing backed by data - including SearchMetrics, SEM Rush and BrightEdge. Understanding of how to use Search Trends, Demographic and User-behaviour data to reinforce a content strategy and create content. Additional Information Publicis Media is committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from individuals, regardless of their background. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

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Company Info

Company Type: Private

Company Size: 1001 - 5000

Revenue: 0.5 - 1 billion (USD)

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Job Ads found: 77

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