Tulip

About Tulip

About us Do you want to disrupt manufacturing IT? We are building the best team in the industry to bring consumer-grade user experiences to a space overrun by ancient enterprise technology. Tulip is developing a Manufacturing App Platform with Shop-Floor IoT Hardware to bring people back to the center of manufacturing! We enable Manufacturing Engineers to create no-code apps that help them connect their apps to machines, sensors and smart tools. Our self-service platform allows customers and partners to instrument and augment production lines that would otherwise rely on paper to share information, collecting vital data about what’s really happening on the factory floor. We’re based in Somerville, MA and have raised $52.5M from NEA, Vertex Ventures, DMG Mori and other leading investors. Our customers include some of the largest manufacturers in the world across numerous verticals. We’ve been recognized by leading industry analysts such as Technology Pioneer by the World Economic Forum, Cool Vendor by Gartner, Innovator by IDC and Entrepreneurial Company of the Year by Frost & Sullivan. If you are looking to join a fast-growing, mission-driven company, are prepared to work hard, and want to make a lasting impact on our organization and the manufacturing industry, we'd love to talk to you. About the role We are looking for a creative, detail-oriented Marketing Manager, Europe who can help us communicate value and drive awareness in an exciting and rapidly growing software category. As the Marketing Manager, Europe you will be key to defining Tulip’s content strategy in markets in Europe and building our online presence in EMEA countries with a special focus on Germany and German content. You will develop original copy for our website, blog, syndicated articles, online ads, press and marketing materials. In a typical week you might find yourself authoring educational blog posts around manufacturing, researching and writing long form thought-leadership content, editing copy for landing pages and ads, or engaged in any number of other tasks that require your proven research, writing, and content management skills. We are a high-growth startup, quickly expanding in Germany with our Munich office. The ideal candidate will be a motivated self-starter ready to roll up their sleeves and dive right in. Key Responsibilities Creation, maintenance and management of all Tulip EMEA editorial, including blog posts, case studies, social media, PR and newsletters Work with key customers to showcase their stories through content and potentially media placements and speaking engagements Assemble, create and monitor content for company websites, LinkedIn, Twitter, Facebook, and other social media channels Lead a strategy to help drive a renewed awareness in Tulip, and place the company at the forefront of digital manufacturing in Europe Serve as voice in developing our product and corporate announcements plan and messaging, and the overall earned media strategy Ongoing analysis of editorial performance - clicks, views, etc, as well as report on earned media targets including company and brand awareness goals through weekly, monthly and quarterly reports. Research and write original editorial targeted at manufacturing industry (research will involve data analysis, so a head for both letters and numbers is required) Develop content for PR campaigns including writing press releases, customer stories, bylined articles, etc. About you You are genuine, humble, and intellectually curious. Have passion for technology and are able or willing to learn to speak fluently about current trends related to SaaS, PaaS, IoT, and cloud solutions. Your interested in learning more about the manufacturing industry, prior experience in manufacturing a plus! You’re flexible and can thrive in environments that don’t have defined processes, and you’re excited to help build. You're not afraid to roll your sleeves and dig into big, complex projects. You’re naturally curious and excited about learning how things are made. You understand the value and the ups-and-downs of building something. Requirements Must be fluent in English and German The role is located in Munich and requires the candidate to be located in Munich Must be comfortable collaborating with remote team members in other time zones 3-5 years of relevant experience Excellent verbal and written communication skills, with ability to explain complicated concepts in clear and concise terms Top-notch writing and editing skills, with impeccable attention to detail Internet and technology advocate who understands key technologies currently used for social media and is excited about content marketing’s potential to differentiate a business B2B marketing content development, sales enablement, or agency experience, a plus.

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Company Info

Legal Form: Corp

Company Type: Subsidiary or Business Segment

Company Size: 5001 - 10000

Revenue: 2 - 5 billion (USD)

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Job Ads found: 165

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Hiring Locations: 4

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