Trojan Technologies

About Trojan Technologies

Position Summary The Marketing Campaign Specialist is responsible for developing and implementing marketing campaigns and initiatives that drive demand in alignment with corporate goals. This role will responsible to help creating solid technical and business content, assist with executing marketing tactics to deliver the contents to targeted audience to drive end user engagement and result in leads and profitable growth. The Marketing Campaign Specialist will work cross-functionally collaborating with key team members to ensure each campaign/project receives the necessary support and assets to meet planed target. Accountabilities Own and act as the subject matter expert for industrial marketing campaigns and content strategy Proactively work with vertical marketing, Sales, Service, Application team to identify business opportunity and develop campaign plan to drive the business growth Manage requirements for marketing campaigns including, but not limited to, campaign segmentation, list generation, campaign implementation and performance Evaluate campaign performance by monitoring and analyzing campaign data to improve deliverability, optimize campaigns and ensure both data quality and accuracy Research and explore new campaign opportunity and/or methodology to increase efficiencies, improve quality control, and to align to industry trends and best practices Proactively manage and adjust the content calendar that drives marketing campaigns Support internal team and external partners in driving content targeted to our business personas for upsell and business development opportunities Interface with internal and external agencies, designers, and developers. Manage, optimize and expand customer satisfaction (data collection) programs Support industrial marketing team on market intelligent research, segmentation and VOC Measures of Performance Industrial digital marketing leads generation and digital marketing booking High quality and on time campaign implementation High quality and on time content creation Critical Competencies / Leadership Anchors: Charts the Course: Strategic Thinking and tactical implementation capability; Moves strategy to action Drives Innovation And Growth: Listens and responds to customer needs; Cultivates and enables breakthrough thinking to drive growth. Leadership Behavior: Champions continuous improvement; Solves problems Builds People, Teams & Organizations: Creates followership through collaboration Models Humility, Transparency, And Integrity: Consistently uses sound judgment; Operates with transparency and is trusted; Demonstrates humility and self-awareness Qualifications Post-secondary education or equivalent skills and experience. Minimum 3+ years marketing campaign experience Demonstrated ability to successfully market and sell technical / complex products or solutions. Aptitude for technology and ability to connect and translate concepts to customer value Excellent written, oral and interpersonal communication skills to include exceptional public speaking and presentation skills. Excellent interpersonal skills and ability to form productive internal and external relationships to leverage resources Strong organizational and tasks management skills, with the capacity to manage multiple tasks and deadlines to successful completion Team player with the ability to work collaboratively and actively contribute in meetings and in team settings Market research, market intelligence collection skill is plus Proficiency in MS Office suite

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Company Info

Legal Form: Inc

Company Type: Private

Company Size: 501 - 1000

Revenue: 50 - 100 million (USD)

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Job Ads found: 586

Job Ads per Month: 12.5

Hiring Locations: 7

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