The Skills Mine

About The Skills Mine

Knowledge and experience Good understanding of marketing and advertising principles. 2+ years of experience planning and buying media with hands on-experience with digital media platforms. Experience managing Paid Social campaigns on Facebook and Twitter. Experience and/or certification in Google Analytics, Google Ads, Twitter Flight School, Facebook Blueprint. Experience in using a variety of tools, channels and approaches to drive customer acquisition. Demonstrated ability to execute performance driven digital media campaigns. Strong computer skills including Excel, PowerPoint and Data Management Tools. Self-directed, proactive, and capable of creating solutions and resolving issues. Experience of PPC campaign management. Key requirements Increasing APP adoption and usage across all channels via acquisition targets. Employing the correct tactics to attract the target audience to consume client products and services. Optimising products and services to ensure best levels content consumption and conversion. Sharing best practise acquisition tactics across all marketing activity. Ensuring the brand continues to grow market share across key content and transactional products

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