TMF Group

About TMF Group

A TMF Group é especialista global que entende as necessidades locais. Com operações em mais de 80 países, ajudamos empresas globais a expandir e investir além das fronteiras internacionais. Nossos especialistas em Contabilidade, Secretariado Corporativo e profissionais de RH e Folha de Pagamento estão localizados em todo mundo, permitindo que os clientes operem dentro de suas estruturas corporativas, meios financeiros e diferentes fundos de investimentos de diferentes localizações geográficas. A TMF Group Barueri está em busca de um Gerente para fazer parte de nossa equipe de Marketing. JOB PURPOSE As marketing campaign manager you lead on the development and execution of B2B multi-channel lead nurturing campaigns and programs driving brand awareness and lead generation in your key markets, focusing on the Accounting and Tax business. You work closely with other campaign marketers in a virtual team, sales, practices and markets focused on the company strategy and priorities. You will build strong relationships with stakeholders and strive for a profound understanding of client needs, target audience (industry and functions), personas, practices and select key markets. You are comfortable working within an international commercial matrix environment. You will report directly into the Head of Regional Marketing for the Americas. Key responsibilities Develop lead nurturing campaign flow plus components and content in support of the story we want to get across. This story telling is influenced by job function, hierarchical level, media consumption patterns, TMF relationship, practice focus areas and regulatory developments. Use the customer journey as a guideline on what content in what form or shape is required to take target audience on a sales journey Identify, contact and negotiate partners to support access to campaign target audience and support event and/or webinar production, invitations and content delivery. Identify and develop a range of events in region which attract the campaign target audience at job function level, fit with our campaign messaging, and include speaker opportunities, access to contact data and sales participation scheduled across the year Obtain subject matter expert support from practice for full year plan Agree sales participation for full year plan Measure, analyse and track the campaign component results and adjust where required Own the provided marketing budget while monitoring and tracking spend, ensuring financial control and support the ROI culture through-out the Group Marketing organization Develop strong relationship with stakeholders: market sales lead, market practice lead, key market leader Act confident and be able to convey marketing plans, progress and results to this internal senior audience. Work closely with sales to ensure the campaigns are showing return on investment Communicate internally the deliverables and results increasing the campaign awareness as well as your personal profile and visibility Act as the brand champion in region ensuring used collateral and brand material is up to standard Team work across borders, functions, business lines and cultures Technical skills Relevant business school or university degree (business administration, accountancy, law, marketing etc.) Work experience in (international) marketing and/or sales roles Background in professional services industry is desired Experience in event management, campaign management, demand generation and digital marketing is required Experience, knowledge and general interest in the professional services sector Proficiency in MS Word, Excel, PowerPoint and Outlook Familiarity with CRM systems Experience with eDM and marketing automation platforms and design tools (specifically the adobe creative suite) are desirable Great planning and organisational skills and detail orientated Team worker in a complex matrix organisation able to manage uncertainty Ability to multitask, practical and proactive Excellent Portuguese and English written and verbal communication skills; Spanish is desirable Ability to work with minimal supervision Willing and able to travel when required

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Company Info

Legal Form: Limited

Company Type: Private

Company Size: 5001 - 10000

Revenue: 100 - 500 million (USD)

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Job Ads found: 10671

Job Ads per Month: 280.8

Hiring Locations: 179

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