TBWA SINGAPORE

About TBWA SINGAPORE

Roles & Responsibilities Business Strategy 1. Overall leadership of clients on a day to day (business and strategic lead) 2. Responsible for leading and managing the business - including identifying opportunities for growth 3. Establish clear strategic objectives and KPIs for every project/campaign 4. Shape and drive direction of the business and brand 5. Foresee and solve strategic problems and challenges for clients 6. Constantly and creatively looking for opportunities to grow the business 7. Ensure overall business and strategic excellence and pushing the creative product. Client Management 1. Nurture and maintain positive client relationships - be a consultant and partner to clients, push the boundaries and creative standards to grow their business. 2. Proactive client development - anticipate potential strategic & business issues and challenges 3. Drive business goals and strategic conversations Leadership 1. People management & development - includes coaching, inspiring, motivating 2. Understand clients’ & agency’s commercial challenges Job Specifications: Education/Professional a. A good professional Degree Knowledge required: a. Minimum 8 - 12 years’ experience in the advertising industry b. Understanding of the overall business operations, needs, challenges and objectives Skills required: Strategic Thinking 1. Industry & business knowledge a. Understands industry trends and their impact on business 2. Understanding of what makes an effective strategy 3. Critical thinking & problem solving skills 4. Effective strategic communicator a. Ability to have insightful strategic conversations. b. Ability to Integrate strategy/business goals into the briefs/conversations Creative Judgement 1. Appreciation, awareness and ability to sell effective and bold creative work 2. Cognisance of recent award winning works/industry best practices 3. Exercises ability to push/ challenge creative boundaries/standards Business Management (Revenue) 1. Commercial and business acumen a. Ability to identify potential business opportunities 2. Knowledgeable in Principles of Accounting - Revenue/Forecast/Profit/Loss 3. Effective project & risk management skills 4. Commercial and business acumen a. Ability to respond effectively to market and business changes that affect the Client's + Agency’s business 5. Business development essentials a. Understanding of agency strategy/solutions to sell/up-sell to clients Client Management 1. Relationship Management 2. Effective consultation skills 3. Ability to build personal credibility and networks Team Management & Leadership 1. Manages performance 2. Mentor, coach, motivate and inspires the team and individual members 3. Manages and resolves conflict 4. Empathy & EQ 5. Leads by example 6. Delegates appropriately 7. Driver of relationships within and outside the team 8. Effects change and monitors progress 9. Decision making The above statements describe the general nature and level of work being performed in this job. They are not intended to be an exhaustive list of all duties, and indeed additional responsibilities may be assigned, as required, by management.

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Legal Form: LTD

Company Type: Subsidiary or Business Segment

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