Sangoma

About Sangoma

Scope The CALA Marketing Manager reports to the Vice President of Marketing and is responsible for driving Sangoma marketing programs through CALA (Caribbean and Latin America). While this position reports to the overall Sangoma marketing organization, this position will be part of the overall CALA sales team in a dotted line fashion. Marketing programs include, but are not limited to, email campaigns, events and social media. Many, but not all, of these marketing programs will repurpose Corporate or North American content adapted to the CALA market. However, there will be instances of CALA specific marketing programs as well. A key part of this position is generating market demand and capturing leads for all Sangoma products, with emphasis on the Sangoma Unified Communication portfolio of products. Market demand will be measured by number of leads, value of the leads and revenue growth in the product class. Another aspect of this position is working with the CALA channel (distribution and reseller) and assisting them with their marketing or conducting joint marketing with them. This includes managing and measuring ROI of MDF funds that might be available. Responsibilities Work closely with Sangoma corporate HQ to understand corporate and North American campaigns and how they could be adapted to the CALA market. This includes working closely with North American personnel on corporate graphics, materials, adwords, etc. Work closely with the CALA sales team to understand needs, decide on marketing programs that fit within the budget, and then to drive marketing campaigns with sales Utilize appropriate marketing and sales tools, such as Marketo to send prospecting emails, Salesforce.com to understand and analyze lead gen and followup, and Google Adwords to conduct lead gen campaigns Organize and manage any CALA marketing and sales events Enable translation of English to local language when required use of 3rd parties, etc. Evaluate and measure go-to-market program results and adapt plans based on learnings. Qualifications Minimum 1 year experience with VoIP / communications product marketing Self starter with the ability to deliver results in a fast-paced business environment Utilize appropriate tools as per above, as well as PowerPoint Outstanding oral, written and analytic skills. About Sangoma: Sangoma Technologies is a trusted leader in value-based Unified Communications solutions for SMBs, enterprises, OEMs, carriers, and service providers. Sangoma is the primary developer and sponsor of the Asterisk and FreePBX projects and offers Voice over IP systems which enable businesses to achieve enhanced levels of collaboration, productivity, and ROI. tcXGz5ocJk

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Company Info

Company Type: Public

Company Size: 51 - 250

Revenue: 100 - 500 million (USD)

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Job Ads found: 495

Job Ads per Month: 11.8

Hiring Locations: 23

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