OLIVER Agency

About OLIVER Agency

Role: Art Director Location: Singapore ROLE MISSION Partnered closely with a Creative Copywriter, the successful candidate will be responsible for the ideation, conceptualisation, launch and then optimising of creative and engaging digital campaign activations around the APAC region (primarily consisting of online banner advertising, social media and 3M owned native channels). They will be working closely with a large, existing, OLIVER team based within 3M consisting of Content Strategists, UX Designers, Digital Designers and Copywriters responsible for planning and producing campaigns and end-to-end marketing executions for B2B and B2C products This role will provide a platform for which the Creative Copywriter will learn more about how data and research (including share of voice (SOV), user flow analysis, data analysis touch point maps and other tools / methods) should influence their work. THIS ROLE IS RIGHT FOR YOU IF... You are passionate about new technology, digital trends and creativity technology, and you are keen to take the next pivotal step in your career. ABOUT THE TEAM YOU WILL BE JOINING You will be working closely with a large, existing, OLIVER team based within 3M consisting of Content Strategists, UX Designers, Digital Designers and Copywriters responsible for planning and producing campaigns and end-to-end marketing executions for B2B and B2C products. WHAT YOU WILL BE DOING IN YOUR ROLE Conceptualising, designing and writing creative and engaging, online digital campaign activations ultimately aimed at driving digital commerce for 3M products. Reviewing user flows, consumer research, product research and user touch point maps to fully understand the target audience and their behaviour. Collaborate with the existing team to ensure design and copy are innovative and bring the message / content to life through interactivity or basic animation / movement. Developing a brief in collaboration with the wider OLIVER team and clients which they will be working towards. Develop mock-ups and prototypes (using storyboards, illustrations, stretches, process flows and / or sitemaps) that clearly illustrate how their activation campaign concepts would be brought to life and how they will be adapted to different digital touch points at different stages in the user journey. WHAT SKILLS WILL HELP YOU BE SUCCESSFUL Key Requirements: This is a 100% digital role, so a broad range of digital experience will be essential for the successful candidate. Ability to present their work clearly and concisely to large and senior audiences, always displaying a clear rationale and validations for their work. Past experience producing campaigns for the web specifically, as well as channel-specific knowledge (blog, Facebook, Instagram, LinkedIn, Twitter, etc.) General knowledge of the digital ecosystem, advertising technology platforms, media and ad formats. Experience of working on B2B and B2C digital brands. Strategic mindset that seeks to understand what audiences consume and how to create messaging around it Ability to monitor and analyse ad and campaign performance. Confidence to understand and challenge media briefs and schedules if and when necessary. Experience with enterprise content analytics tools like Google Analytics or Omniture/Adobe Analytics Time management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales Be able to quickly prepare and present rough drafts to internal teams and key stakeholders Push creativity, and introduce new trends and design thinking to the existing team Work in a mobile first mind set. Switch gears quickly and work on multiple projects at once. Up-to-date knowledge of design software like Adobe Illustrator and Photoshop. Ability to quickly sketch or muck up ideas and concepts A passion for design, new digital trends and an innate desire to utilise these trends in their work Past Experience: Experience of presenting their work clearly and concisely to large and senior audiences, always displaying a clear rationale and validations for their work Have a strong portfolio of digital online advertising campaigns Experience creating designs for regional and / or international audiences Experience of delivering projects using Agile Scrum methodology is beneficial but not mandatory. Creative agency experience preferred Experience of line managing one or more subordinates Minimum 4 years of experience working within a digital team delivering digital campaigns for eCommerce and / or digital content marketing projects Experience working within creative or content agencies Personal attributes: Consistent attention to detail Strong time management skills and the ability to be self–directed Excellent communication and presentation skills Good people skills. Ability to lead and inspire a team, possibly consisting of more experienced members. Passionate about new technology, digital trends, creativity and creative technology. Question and provide constructive feedback regarding marketing activities which are out of their primary area of responsibility (i.e. media, digital strategy, UX / UI, creative and design). ABOUT OUR COMPANY Lots of agencies say they're different. OLIVER is. OLIVER believes that agencies work better inside a brand's organisation; delivering more effective work at the speed required to drive modern businesses forward. Using our unique Inside Intelligence methodology, we build specialist, dedicated in-house agencies that collaborate with clients to form better marketing solutions. Established in 2004, our model is now driven by over 2000 people, working across more than 200 in-house agencies globally. Clients include The Guardian, Unilever, Barclaycard, PepsiCo, AXA, The AA, adidas, BMW, Post Office and 3M. OLIVER is part of the Inside Ideas Group (IIG), which also includes global content agency Adjust your Set, design, experience and engineering company DARE and property marketing specialists Aylesworth Fleming. OUR VALUES We are a company built on our values; we have given you a brief overview below but would love to tell you more. Be Ambitious to succeed Be Imaginative to push the boundaries of what's possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results focused to exceed expectations We recognise that some diverse groups are underrepresented within our industry and would welcome people from all backgrounds to apply. If you need us to make any adjustments to make your application process easier please let us know by emailing [email removed]

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Company Type: Empresa - privada

Company Size: 1001 - 5000

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