Ninja Logistics

About Ninja Logistics

Roles & Responsibilities At Ninja Van Singapore, we are at the forefront of the tech-driven logistics and e-commerce revolution. Working with enterprising and agile teams, be immersed in our innovative culture and join us as we develop and roll-out exciting products and services to better serve our clients, partners and customers. As SEO Specialist, you will become the PIC / POC of our SEO projects, starting with our corporate website which currently drives 7 figures unique visitors a month. You will design and implement a strategy to improve our SEO performances as well as contributing to improve our company’s online reputation on Search Engines, in at least 5 different countries. You will report to the Regional Marketing Manager, Digital/E-Commerce. Being a team player, you are able to collaborate actively with stakeholders from different backgrounds - technical engineers and developers, marketers, communications professionals, as well as senior managers and country heads. This is a very exciting opportunity for an experienced SEO specialist to take the lead on a region wide project with high expectations and impact. If you are a hardworking individual with a “can-do” attitude, we would like to hear from you. Responsibilities Responsible for setting up SEO Performance Measurement framework, i.e. what to measure, how to measure, why these specific metrics, how frequently to measure etc Create and provide regular progress reports to relevant stakeholders Perform ongoing keyword discovery, expansion and optimization Work with editorial and marketing teams to drive SEO in content creation and content programming Develop and implement link building strategy Market and competitive analysis of SEO techniques and keywords used by competitors or within the same industry Being the authority on white and black hat SEO strategies to be a step ahead of ever-evolving search engine limitations and guidelines Responsible for group-wide SEO guidelines and audit Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords Work with the development team to ensure SEO best practices are properly implemented on newly developed code Requirements Technical SEO skills (Search console, crawls, hreflang, canonicals, 301 have no secret for you) Past experience in project management with internal and external stakeholders Ability to communicate efficiently with stakeholders from diverse backgrounds (tech, marketing, managers and country heads etc) Proven SEO experience Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing Solid understanding of performance marketing, conversion, and online customer acquisition In-depth experience with website analytics tools

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