Axonify

About Axonify

The Public Relations (PR) Manager is an important member of the Brand Marketing team. You are always thinking about new stories to pitch and innovative ways to pitch them. You have experience with traditional media, but you're always looking for new mediums to tell a brand or customer story including podcasts and bylines. You will execute on PR and Analyst strategies to create an informed and receptive climate for marketing the organization's products and services. The PR Manager will accomplish this goal by collaborating with internal marketing, external media, customers, and other groups to generate positive public awareness of the company. This role is to cover a 14-month maternity leave. IF YOU ENJOY: Learning from the best. Our leaders support us, develop us and help us become our best. Our open door and transparent culture nurtures everyone to build their career and develop their skills. Working in a modern workplace. We are fast-paced, constantly evolving, and flexible to change. We love our work, but we also love our lives outside of work and Axonify supports this balance. Collaborating. We believe our ideas are better together and we encourage trust, respect and authenticity to support each other. The Axonifam collectively celebrates successes and learns from each other to be even better. Being Bold. If you like to challenge convention and be tenacious in the face of uncertainty, Axonify is the place to balance never giving up but respecting when to let go. Getting It Done. We work hard through perseverance and taking ownership, but because of our phenomenal positive attitude, we ALWAYS have fun along the way. YOU'LL BE SUCCESSFUL AT: Executing on Axonify's PR and Analyst strategies to closely align with go-to-market programs and brand-building objectives. Actioning day-to-day media relations activities. Building and maintaining a network of targeted media contacts (including Business, Tech, HR, L&D, and Retail verticals). Writing press releases, news articles/bylines, media advisories, Q&A sheets, fact sheets, pitches, newsletters, and other PR collateral. Seeking out media exposure opportunities by initiating PR campaigns in print, web, podcasts and broadcast. Briefing and supporting Axonify spokespeople to prepare for media and analyst interviews Maintaining formal relationship with key industry analyst groups. Working with the product management team to brief analysts on Axonify messaging, roadmap, products and services. Collaborating with the customer success team to amplify customer success stories. Integrating pre-established marketing messages into PR plans, taking into account branding and market positioning. Developing and maintaining knowledge of corporate offerings and competitor actions within the marketplace. Building and maintaining a network of essential media contacts, including local and national broadcast, trade publications, journalists, and other contacts. Managing the PR budget in relation to agency, plans, and special events. Maintaining relationships with industry influencers to ensure Axonify brand is top of mind. Managing executive speaking opportunities that have a media audience. Managing the Axonify awards program and support with award entries and amplification. Various other duties as required to support the Axonifam. KEY RELATIONSHIPS: Working closely with fellow members of the Marketing team including Brand, Integrated Marketing Services, Program Marketing, Partner and Customer Marketing teams. Working closely with our Executive team and Chief Learning Architect on contributed articles, media briefings, and analyst relations. Collaborating with the Product Management team on new product launches and analyst activities. Maintaining and building relationships with journalists and freelancers to generate coverage, brand awareness, and organic mentions. Maintaining and building relationships with key industry influencers. Collaborating with the customer success team to empower customers to tell their story. Working directly with external freelancers when required. BECAUSE YOU BRING: Minimum 5 years of direct work experience in a public relations capacity. In-house and PR Agency experience an asset. University degree in public relations, public administration, marketing, or business administration, or equivalent work experience. Strong news writing skills and editorial abilities for all forms of written media and communications. Proven ability to prepare concise media materials, such as news alerts, press releases, fact sheets, etc. Ability to build and maintain relationships with key media outlets, including trade publications, magazines, and other pertinent business partners. Established media contact relationships. B2B SaaS or Tech PR experience an asset. Knowledge and understanding of media directories, newswires, monitoring services, and other PR tools. Understanding and familiarity with brand building and brand management. Strong research skills and knowledge of competitive analysis methods. Highly effective project management, prioritization, multi-tasking, and time management skills to meet deadlines. You have a sense of urgency and you're prepared to amplify our story every single day, not just around big product launches. You believe no PR is too small, you're always replying to HARO's, submitting expert tips, reaching out to new contacts. Energetic, positive, self-motivated, and results-oriented. Proven team player who is both flexible and adaptable. Able to elicit cooperation from others. Able to manage consultant and volunteer activities. WHO WE ARE: We believe that a great attitude leads to great results, and are looking for people who are bold, tenacious, like to have fun and get it done. We've been recognized as a Great Place to Work and we're proud of the numerous awards won for workplace culture and technology innovation. Our modern learning solution is trusted by global leaders to make sure their frontline employees remember to do the things that matter most to the business. It delivers focused, bite-sized bursts of information in the way humans learn best, wrapped in an adaptive, engaging experience that fits right into the workflow. HOW TO APPLY: Are you ready to start your career with us? Apply today so we can connect with you to learn more. We're here to Help: Axonify strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may have accessibility requirements. Should you require an accommodation please contact [email removed]. Information received related to accommodation needs will be addressed confidentially. AFfVgUjJ24

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Company Info

Legal Form: Inc

Company Type: Private

Company Size: 51 - 250

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Job Ads found: 391

Job Ads per Month: 9.1

Hiring Locations: 15

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