AtriCure

About AtriCure

AtriCure, Inc. provides innovative technologies for the treatment of Atrial Fibrillation (Afib) and related conditions. Afib affects more than 33 million people worldwide. Electrophysiologists and cardiothoracic surgeons around the globe use AtriCure technologies for the treatment of Afib and reduction of Afib related complications. AtriCure’s Isolator® Synergy™ Ablation System is the first and only medical device to receive FDA approval for the treatment of long standing persistent Afib. Additionally, our AtriClip Left Atrial Appendage (LAA) Exclusion System products are the most widely used LAA management devices worldwide. For more information, visit AtriCure.com or follow us on Twitter @AtriCure. POSITION SUMMARY: The VP, International Marketing, Training & Education will be responsible for developing commercial and go-to-market strategies, and directing the Clinician and Internal education function for the International business at the company. The International business encompasses all markets outside of the United States. The person in this role is accountable for working with stakeholders across the business, including Sales, Marketing, Research and Development, Operations, Finance, and Quality Systems and Regulatory, as well as managing people in the International Marketing function. This position will work closely and collaboratively with their U.S.-based colleagues, as well as the International Sales team, to execute the responsibilities for the position. ESSENTIAL FUNCTIONS OF THE POSITION: Define International business plans and market access strategies for all non-U.S. geographies. Manage the International Marketing team, including resources based in Amsterdam, but also field-based marketing and market development resources. Manage the Clinician Training and Internal Education team. Ensure that the training & education function meets the needs of the business expansion strategy for all International markets. Analyze both existing and new markets for growth opportunities, and perform market segmentation and analysis to understand and prioritize those growth opportunities. Be an external-facing representative of the company with medical societies, customers, key opinion leaders, and other stakeholders. Work closely with the Health Economics function to execute market access strategies in key geographies. Work closely with U.S.-based colleagues to plan for launches of new product offerings. Subsequent to new product launches, manage user preference evaluations and engage with customers to provide feedback to the Product Management and R&D teams. Assist the Product Marketing and Strategy function with obtaining feedback from key opinion leaders on future product ideas, concepts, and prototypes. Develop positioning, messaging and market segmentation strategies across all non-U.S. geographies to include trade advertising, physician education programs, and patient advocacy outreach. Work closely with the U.S.-based teams to develop product demos, selling tools, and competitive comparisons to drive customer preference. Perform competitive research and analysis and communicate internally to relevant stakeholders. Deliver highly tailored presentations, demonstrations, datasheets, white papers, and case studies that highlight product value proposition. Work with the International direct sales team and international distributors to structure and negotiate agreements, on-board and train new distributors, and provide Marketing support on an ongoing basis. Manage International tradeshow and event strategy, working with U.S. colleagues to ensure enforcement of the company’s global brand standards. Manage the International Marketing budget. ADDITIONAL ESSENTIAL FUNCTIONS OF THE POSITION: Regular and predictable worksite attendance Ability to work under fast-paced conditions Ability to make decisions and use good judgment Ability to prioritize various duties and multitask as required Ability to successfully work with others Additional duties as assigned BASIC QUALIFICATIONS: Bachelor’s degree Minimum of fifteen (15) years successful sales/marketing medical device experience Analytical, strategic, effective technical writer, and strong customer presentation skills PowerPoint master, strong on Excel Hands on, action oriented, and able to multi-task Ability to influence cross-functional teams without formal authority in particular engineering teams Ability to exercise judgment and determine appropriate action Ability to manage deadlines Ability to work in a fast-paced environment Exceptional verbal and written communication skills Ability to travel approximately 50% PREFERRED QUALIFICATIONS: MBA Degree

Synonyms

Technologies (from Job Ads)

Hiring Locations (10 of 40)

Headquarters

Loading map...

Company Info

Legal Form: Inc

Company Type: Beursgenoteerd bedrijf

Company Size: 251 - 500

Revenue: 100 - 500 million (USD)

Job Ad Metrics

Job Ads found: 870

Job Ads per Month: 18.1

Hiring Locations: 40

Data Info