Al Jazeera Media Network

About Al Jazeera Media Network

Summary: Al Jazeera Media Network, a leading international news broadcaster, is seeking to hire an innovative and passionate, Arabic and English-speaking brand specialist, within the strategic brand development role, for the position of Brand Governance Executive. The successful candidate, preferably with a brand experience from the media industry, will be part of a dynamic team of brand and marketing specialists based in Doha, Qatar. Key Responsibilities: Assist in development and update of brand guidelines for Al Jazeera Media Network and each of its channels and subsidiaries Assist in implementation of cross-company processes including brand architecture, strategy, naming, positioning while ensuring brand consistency Assist in the identification of relevant opportunities in building brand awareness, consumption and loyalty within key markets and target audiences as identified within the appropriate regional strategies Safeguard Al Jazeera’s brand identity across all output and any other material produced by Al Jazeera Media Network and any third parties, in accordance with agreed guidelines and Al Jazeera Media Network’s guidelines Coordinate with legal teams any legal matters such as protection of copyrights, registration of trademarks or similar Assist in the development of Brand Compliance program regionally and globally for the Network Assist in the development of a robust employee engagement program across the Network Communicate creatively the success stories and achievements of the Network Utilize the research tools available to analyze brand performance across different markets on a regular basis Coordinate the work of brand consulting agencies, as necessary Other Responsibilities: Work closely with Marketing and Communications teams to ensure brand alignment across all advertising, promotion, and PR activities Work closely with Distribution and Marketing teams to ensure brand compliance by all operators / partners distributing Al Jazeera channels and content Develop brand monitoring reports detailing brand achievements, results, evaluation and recommendations whilst continuously updating the report when needed as per implemented activity, activations and campaigns Perform other duties relevant to the job as requested Qualifications: Education: Bachelor’s degree in Branding, Marketing, Communications or related field Minimum required relevant experience: 2 years, preferably in the media industry Basic requirements: Minimum of 2 years of professional experience in the branding field within the media industry, preferably within the news organizations Experience working for large, international organizations with complex brand architectures is a plus Experience with brand consulting agency is a plus Attention to detail and exceptional organizational skills are essential Ability to communicate efficiently both internally and externally Excellent written and spoken English and Arabic Proven analytical thinking and project management skills High level of creativity, both in conceptualizing marketing ideas and tactics and finding solutions to problems Knowledge in MS Office programs as Outlook, Excel and PowerPoint Experience building creative content, marketing collaterals and presentations Experience using analytical tools such as Google Analytics is a plus Experience using specific design tools such as Adobe Photoshop, InDesign or After Effects is a plus Ability to build relationships and collaborate at all levels of a diverse and multi-disciplined organization.

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Company Size: 1001 - 5000

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