ABZER Technology Solutions

About ABZER Technology Solutions

Responsibilities Design, Develop and implement Online Marketing and Brand Positioning strategies. Collaborate and manage the marketing and sales teams to achieve better sales results. Responsible for entire digital needs of company like Online marketing, Digital Marketing, Web and Google Analytics, SEO, Keyword research, website management & implementing digital campaigns, calculating ROI, online branding, social media management, email Marketing, Online PR, Affiliate Marketing etc. Design, execute, track and optimize integrated marketing campaigns for the complete marketing Lifecycle Top of Funnel, demand funnel management to Pipeline acceleration to grow marketing sourced pipeline impact Directly responsible for Driving business numbers and Ability to work within tight deadlines, adjust to changes in priorities and balance short-term needs with long-term strategic initiatives Proven ability to utilize conversion optimization and quantitative marketing to build and scale digital generated pipeline. Conduct market research to identify selling possibilities & analyze the industry and market trends. Reaching the targets and goals & keeping up to date information on products of our competitors. Lead Generation through various sources & monitoring the team’s performance and motivating them to reach targets Overall impact brand image and sales, Online Reputation Management, Customer Engagement. Prepare and deliver marketing collaterals in coordination with design team Make sales calls, visit to new and existing clients & reach out to leads through cold calling if required Participate on behalf of the company in exhibitions or conferences. Skills 5-8 years developing and executing both direct and indirect demand generation digital marketing for tech companies. Should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. A track record of defining clear business-relevant goals (metrics that matter) and meeting those goals through demand execution. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Bachelor’s/Master’s degree in a related discipline Well Experienced in Digital marketing channels of SMM, SEM, SMO, Content Management, email marketing and Bid Management tools Experience of ROI driven campaign management Excellent written, oral and organizational skills. Must be self-motivated and works well independently and within a team. Location: Kochi

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Legal Form: Limited

Company Type: Private

Company Size: 1 - 10

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